The process of designing a character begins with a conversation with the client. We discuss their vision for the character. Is he/she tough or friendly? Does he/she have a belly, or should he/she look more "fit"? Where would they like the performer to see from (eyes, mouth, neck)? What style of hands would they prefer (four fingered/cartoony, five fingered/athletic)? Do they want animal feet or sneakers, and more.

After getting a feeling for what the client is looking for, our designer creates a black and white pencil sketch. Based on feedback from the client, we make revisions to the design until they are satisfied with the overall look.